The Copywriting Maven

A lightbulb moment! I finally understand how this whole trackback thing works.
For months, I just didn’t understand how the process worked. Who writes the blog, who initiates the trackback, how it’s received. It was a puzzlement.
I’d try to read explanations of the gosh darn thing but still didn’t get it. (I’m not proud [...]

When Jill Whalen speaks, I listen and pay close attention. She’s been in SEO since before there was SEO,  I’m an avid fan and have modeled much of my own SEO approach and philosophy on her model. (Thanks, Jill!)
She was recently interviewed by the folks at Pandia Search Engine News, an online newsletter I like [...]

In case you didn’t see the posting on the Copyblogger, Brian Clark has asked me, Chris Garrett and Muhammed Saleem to contribute our thoughts, such as they are, on an occasional basis.
Of course, I’m completely thrilled … and a litle bit nuts since by no means am I abandoning the Copywriting Maven ship. No, I’ve [...]

Darren Rowse, Major Domo of ProBlogger, is running a "Name Your Top 5" group writing exercise. The Top 5 could be about business, personal, a little bit of both, serious or silly. The current entries are a wonderfully eclectic collection of posts both informative AND entertaining.
Hmm, informative and entertaining. That’s me all over. So I [...]

Deep into Web Site Focuses on Single Custom Made Garment, an article in Direct Magazine about SkirtSpot.com, an ecommerce site devoted to, yes, of course, skirts, I happened upon this paragraph:

"While changing the name of the site has definitely helped with search
marketing, there have been some unexpected results. "The most popular phrases that involves skirts [...]