Friday Video Funnies: Doc Bottoms Aspray AllOver Body Deodorant
By Roberta Rosenberg on Aug 24, 2009 in Videos
I just couldn’t wait for Friday. In a moment, you’ll know why.
This truly represents another rung of Western Civilization’s descent into hell. (Of course, the guy’s from Long Island, NY – Hell’s Gateway. He probably also grew up in Masspequa, probably on my same street.)
Ladies and gentlemen, I introduce you to one of the most debased informercials you’ll ever see. I’d normally say enjoy it, but you won’t. 
Niels | Aug 24, 2009 | Reply
This, as they say, has a genius all of its own.
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Gretchen Cawthon | Aug 24, 2009 | Reply
OMG – take a shower already!
Gretchen Cawthon’s last blog post..Girls can’t pull out their hair
TC/Copywriter Underground | Aug 24, 2009 | Reply
Hey, it’s made in the USA!
Oddly, I find little comfort in that statement; watching this infomercial was like watching two trains approaching each other, but being unable to turn away.
And the “I’ll double your order” call at the end seemed more like a threat than a benefit…
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Roberta Rosenberg | Aug 24, 2009 | Reply
The end of civilization can be pretty entertaining, in a grotesque sort of way.
Ben Locker | Aug 28, 2009 | Reply
It worked. All my pores closed up in an attempt to protect myself from the tidal wave of vulgarity.
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Roberta Rosenberg | Aug 28, 2009 | Reply
Can’t say I didn’t warn you, Ben. I begged you not to watch.
Roberta Rosenberg’s last blog post..Friday Video Funnies: Doc Bottoms Aspray AllOver Body Deodorant
TC/Copywriter Underground | Aug 28, 2009 | Reply
You warned, but you never begged. Damn you.
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Roberta Rosenberg | Aug 28, 2009 | Reply
Okay, but I implied it. Strongly.
Roberta Rosenberg’s last blog post..Friday Video Funnies: Doc Bottoms Aspray AllOver Body Deodorant
aalas | Sep 1, 2009 | Reply
Does anyone else remember the good ol days when we would just take a shower?
Roberta Rosenberg | Sep 1, 2009 | Reply
You know, everytime I see an ad for this kind of product that’s exactly my first thought. How about a hot shower and a little soap, pal?
Dean | Sep 9, 2009 | Reply
What’s wrong with you guys? I LOVE this commercial. Brilliant!
First of all, it’s true. Second, it’s an example of simple, direct advertising … with a little humor thrown in. One thing many copywriters miss when they’re writing ads is “personality.”
Roberta and I were recently chatting and I said her blog was special because it has personality. I think the same thing can work for ads, especially TV ads, because viewers expect a little entertainment.
If you work in advertising, you probably work with a lot of stinkers. Get your Doc Bottoms Aspray today!
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Roberta Rosenberg | Sep 10, 2009 | Reply
Oh, G-d, Dean – you’re putting our discussion about my blog ‘personality’ next to this ad for those who know not a shower?
Billy Mays was entertaining but always informative. I think the comedy overrides the product making it appear a parody as opposed to a serious (well, whatever we want to call it) ad for a genuine product.