The Copywriting Maven

As you can imagine, I know a lot of copywriters. Some are absolute poets at their craft. Others solid hitters who nail the project first time out. I am in awe of their massive and respective talents.
But many copywriters, perhaps even most, fail to remember their running a copywriting service business. They don’t work with [...]

I’ve been a copywriter a very long time, even before the advent of PCs. Yes, I used to write copy on a typewriter. In fact, I used to write copy about microcomputer books and software on a typewriter. Weird, I know, but I digress…
The best part about writing on a PC is the ability to [...]