The Copywriting Maven

As I write this Edwards is out and Rudy will soon join him, leaving the race on the Dems side to Obama and Hillary and McCain, Romney and Huckabee holding firm for Super Tuesday on the Republican side.
But hey, what do the font choices of the candidate campaigns tell us about the candidates themselves and [...]

When it comes to writers and artists, we just see the world differently.
Take, for example, The Marx Brothers. Writers like Groucho better (with a slight nod to Chico) because he’s all about the masterful word play. Artists will probably like Harpo better because he’s all about the physical mime play. (Gummo and Zeppo make [...]

Are you age 40+? If so, have fun and take the Maven’s Baby Boomer "Wow, Look How Old They Look" Quiz."
Ready? Indentify this man!
- German Ambassador to the US?- Former US Senator?- Member of the Politboro?- Announced Presidential candidate in 08?- CEO of Haliburton?
(Answer at the end of this post)

Even tho I’m basically the word girl, when I develop a website for a client, I usually do the photo research and generally steer clear of the big fat visual cliches. (Word to the wise? Microsoft has a lot of nice free images but you’ll see them everywhere. If you’re looking for an inexpensive source [...]