The Copywriting Maven

“I’m a freelancer, you’re a freelancer, wouldn’t you like to be a freelancer, too?”
If you’re of a certain age, I don’t have to tell you to hum the old Dr Pepper jingle in your head. You’re already doing it. (If you’re younger than dirt, go look it up on YouTube and then you [...]

I saw this thread post in my Google Alert email. Girls who “like to play with words” comes from the Vietnam Travel Network.
Beyond the novelty of a post about us copywriting gals in a travel forum, I find the post focus on writing slogans sorta fun. When I began copywriting a million years ago, I [...]

Two of my copywriting colleagues, Brian Clark of Copyblogger and Tom Chandler of CopywriterUndeground were both kind enough to nominate me for a position on Michael Stelzner’s list of Top 10 Blogs For Writers 2007/2008
Of course I nominated them right back since, well, these are must-read blogs for me – and should be for you, [...]

Gerry McCusker over at PRDisasters.com (isn’t that a great name for a PR/marketing blog!) wrote me about an ad writing contest being held by Australian Financial Review. Click here to read the details and, if you’re game, submit your entry.
You’ll notice it’s for a display ad. You’ll notice they basically just want a headline. All [...]

A few days ago, I mentioned having made the Top 20 Power Women list and blogged about the disparate ratio of recognized women bloggers vs the guys. While not every blogger wants or need to be recognized per se, being acknowledged for excellence is always welcome.
The W List represents just that, acknowledgment from peers – [...]