The Copywriting Maven

In case you didn’t see the posting on the Copyblogger, Brian Clark has asked me, Chris Garrett and Muhammed Saleem to contribute our thoughts, such as they are, on an occasional basis.
Of course, I’m completely thrilled … and a litle bit nuts since by no means am I abandoning the Copywriting Maven ship. No, I’ve [...]

For the past several weeks, I was quietly enjoying the steady stream of visitors sent to me by Wikipedia on their copywriting page. I had listed The Copywriting Maven as a resource of direct marketing copywriting tips and techniques and linked to my DM tips index page. All good info, no blatant "Hire Me" [...]

Mike Sansone, co-moderator of Nut’s and Blog Bolts on Blog Talk Radio, invited me to appear as part of a copywriters panel at tomorrow evening’s show discussing social media tools. I’ll be joining Michel Fortin, Ryan Healy,Tom Chandler and fellow co-moderator, Wayne Hurlbert.
So go ahead, Tivo "Desperate Housewives" and join us starting at 8pm EDT. [...]

Every freelance copywriter, especially fresh-faced newbies, worries about how to find new clients. Even those of us with inch-think portfolios worry about finding the next job … and the next job after that.
You can practice "The Secret" and visualize the phone ringing, a new client on the other end who can’t wait to hand-over [...]

After 25 years of writing copy, I must admit I get a little pissed-off (okay, maybe a lot) when my hard-learned, hard-earned craft gets lumped in and categorized as yet one more bogus "get-rich-quick, anyone-can-do-this" enterprise — like earning $2000/month stuffing envelopes at home or you, too, can make the big money driving the big [...]